Every bookstore is filled with business books that tell you WHAT to do and HOW to do it. They often seem to give contradictory recommendations. This WHY book will resolve many of the apparent paradoxes and put you on your path.
The truth is most people are too busy doing to think about the most important question which is WHY they are doing. It is likely thinking through the examples in the book you will discover why you are working too hard for your results and more importantly be able to concentrate on achieving far more with far less effort.
Want to know why people love some companies and not others, why it usually takes 2 guys in a garage, why some companies soar and others crash? It's in there.
"A powerful and penetrating exploration of what separates great companies and great leaders from the rest."
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Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty?
In studying the leaders who've had the greatest influence in the world, Simon Sinek discovered that they all think, act, and communicate in the exact same way-and it's the complete opposite of what everyone else does. People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers might have little in common, but they all started with why.
Drawing on a wide range of real-life stories, Sinek weaves together a clear vision of what it truly takes to lead and inspire.
Info For Start with Why: How Great Leaders Inspire Everyone to Take Action
- Paperback: 256 pages ( Download PDF :
) - ISBN-10: 1591846447
- ISBN-13: 978-1591846444
- Author: Simon Sinek
- Publisher: Portfolio; Reprint edition (December 27, 2011)
- Language: English
- Product Dimensions: 5.3 x 0.6 x 8 inches
About the Author
Simon Sinek teaches leaders and organizations how to inspire people-From members of Congress to foreign ambassadors, from small businesses to corporations like Microsoft and American Express, from Hollywood to the UN to the Pentagon. He lives in New York City.
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