Getting to Yes: Negotiating Agreement Without Giving In

This isn't just about Negotiating. Its more about learning how to identify a person's underlying concerns. Surfacing those are essential to moving a discussion forward. Arguments result and discussions stall when each side's real (underlying) concerns are threatened or remain unaddressed/un-surfaced. In short, if you could benefit from solving conflicts and gaining more alignment (at home, work or elsewhere), this is simply a must-read. It's a classic.

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Since its original publication nearly thirty years ago, Getting to Yes has helped millions of people learn a better way to negotiate. One of the primary business texts of the modern era, it is based on the work of the Harvard Negotiation Project, a group that deals with all levels of negotiation and conflict resolution.

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Getting to Yes offers a proven, step-by-step strategy for coming to mutually acceptable agreements in every sort of conflict. Thoroughly updated and revised, it offers readers a straight-forward, universally applicable method for negotiating personal and professional disputes without getting angry-or getting taken.

This is a great book for understanding the basics of collective bargaining in the business atmosphere, or even if you're trying to learn a few negotiating tactics next time you want to buy a car. It's an easy read and gives great examples to help the readers understand how to make the best deal possible without stopping negotiations. A few headlines of the book: BATNA, integrative bargaining, pressure tactics, maintaining relationships, etc.

Getting to Yes: Negotiating Agreement Without Giving In Details

• Paperback: 240 pages


• ISBN-10: 0143118757


• ISBN-13: 978-0143118756


• Author: Roger Fisher, William L. Ury, Bruce Patton


• Publisher: Penguin Books; Revised edition (May 3, 2011)


• Language: English


• Product Dimensions: 5.2 x 0.7 x 7.9 inches

About the Author

Roger Fisher is the Samuel Williston Professor of Law Emeritus and director emeritus of the Harvard Negotiation Project.

William Ury cofounded the Harvard Negotiation Project and is the award-winning author of several books on negotiation.

Bruce Patton is cofounder and Distinguished Fellow of the Harvard Negotiation Project and the author of Difficult Conversations, a New York Times bestseller.

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